[ Tips ] 一分鐘使用導覽
商品編號： 9-814-102 出版日期： 2014/04/17 作者姓名： Eisenmann, Thomas R.;Barley, Lauren;Kind, Liz 商品類別： Entrepreneurship 商品規格： 25p 再版日期： 2014/06/04 地域： 產業： 個案年度： 2012 - 2014
商品敘述：
In early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing to sell Glass directly through online channels; 2) creating an open platform to allow any eyewear manufacturer to create frames compatible with Glass; and 3) negotiating a partnership with a leading eyewear manufacturer to jointly develop and market Glass.
涵蓋領域：
Entrepreneurship
相關資料：
Case Teaching Note, (5-814-116), 8p, by Thomas R. Eisenmann
哪些人也有訂購？